Using words to get your readers to FEEEEEL and ACT NOW!!!
The way we have seen power words suggested being used is gimmicky and playing on people's irrationality; we know this is not new, but we still do not like it. ("How to use words to get your readers to feel a certain way/evoke emotions in your readers." Ugh.)
The way we have seen power words suggested being used is gimmicky and playing on people's irrationality; we know this is not new, but we still do not like it. ("How to use words to get your readers to feel a certain way/evoke emotions in your readers." Ugh.)
You know what we haven't seen in all these, "How To"s? MAKE A SUPERIOR PRODUCT.
If your product is needed and better than whatever else is out there, you will not need manipulative power words. Also, if you want power words to work, we think that you should be a GREAT marketer, that is, there is a right way and a wrong way to use power words. If you cannot do it the right way, you should not do it at all. The wrong way makes you look desperate at best, fraudulent at worst.
Cheers POS, http://cheerspos.com/, does not do this. Our website uses appropriate adjectives to modify the nouns we need. We know we have a very specialized product, not for everybody (not everybody can run a liquor store), and we want relationships with our customers and let them know we value them as people, not as another lead who bought our product. Technology usually means replacement of people. We DO NOT have this mindset at Cheers POS. We want to help people with our technology and services. We are a small company who focuses on the individual (we will be in contact with somebody over the phone as many times as needed).
For example, Pinterest had a pin about a cookie recipe with a secret ingredient. It pictured a chocolate chip & m&m cookie and said something about it being the best cookie with these two secret ingredients.
Just tell us what the secret ingredients are. If the cookie is so great, we will check it out. We do not have the time to click on the pin or the link (which will lead us to another link) if you do not have the courtesy or respect for us to let us in the know of this, "secret."
We just want you all to know what to expect from Cheers POS.
Like drinks!
We know we promised Mardi Gras or Saint Valentine's Day drinks, but, we found a Pin to a link for President's Day (2/15/16) Drinks! We did not click on each drink link; we cannot attest to the content on those sites. That being said, here you go: Twelve President's Day Drinks This comes from the website, "Mix That Drink." If you cannot get to the link, please go to the website and search, "12 President's Day Cocktails."
~Cheers!
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